Are You Prepared For 2012?
Posted on : 02-02-2009 | By : Chris | In : Movies
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Neither is Sony. They’ve been doing some interesting marketing for 2012, their new Post-apocalyptic blockbuster, staring John Cusack and Amanda Peet. Actually, I haven’t really seen them do a whole lot of marketing at all. It seems like their trying to follow in the footsteps of Cloverfield, attempting the same kind of mystery driven, viral marketing that created so much anticipation for J. J. Abrams’ film except Sony’s bad at it.
